Expand Globally with Confidence: Internationalisation Masterclass for Startups & Scale-Ups
A two-day interactive course designed to equip your business with the skills and strategies to scale globally and grow sustainably.
Course Overview
Join us for two interactive morning sessions hosted by StudioThree co-founders, where you will learn the fundamentals to build the internationalisation strategy for your fashion or lifestyle business.
This masterclass is tailored for ambitious startups and scale-ups looking to expand globally while ensuring sustainable growth.
This course is designed for, - Fashion, Beauty & Lifestyle Startup founders and executives planning international expansion. - Scale-up leaders looking to refine their global growth strategy. If you're asking yourself how to expand cost-effectively, wondering about the best operational setup, or looking to craft a winning global pricing strategy, this course is tailored for you.
Why Attend?
- Learn the best approaches for entering new international markets tailored specifically for your retail business. - Gain actionable insights into cost-effective and practical ways to expand into global markets. - Sessions are customised, interactive, and designed to ensure everyone gets great value from the experience. - Spaces are limited to maximise engagement and personalised attention. - Network with like-minded founders and professionals, sharing ideas and challenges.
Key Details
Dates: Tuesday 18th & 25th March 2025 Time: 8:30 AM – 11:30 AM Venue: Central London Venue Price: £750 + VAT Apply by: 28th Feb 2025
Topics Covered
Module 1.
Fundamentals of Internationalisation
Objective: Equip participants with a clear understanding of the foundational principles of internationalisation, its importance in driving business growth, and the strategic steps needed to identify and prioritise target markets in the fashion and lifestyle industry. Definition and importance of Internationalisation Key drivers for global expansion in the fashion industry Identifying target markets
Module 2.
Exploring Different Sales Channels
Objective: Equip participants with insights into choosing the right channels for global expansion. Overview of Distribution ChannelsOnline vs. Offline Channels Omnichannel Strategies Channel Suitability by Market Assessing Channel ROI
Module 3.
Pricing for Internationalisation
Objective: Understand how to set pricing strategies for global markets, balancing profitability, competitiveness and market demand.
Fundamentals of International Pricing Exchange Rates and Currency Fluctuations Cost Structures and Tariffs Market-Specific Pricing Strategies Tools and Resources for Pricing Analysis
Module 4.
Localisation
Objective: Understand the importance of tailoring products, messaging and operations to meet local market needs.
What is Localisation? Adapting Product Offerings Marketing and Communication Legal and Compliance Requirements Tools for Efficient Localisation
Module 5.
Operations
Objective: Learn how to set up and streamline operational frameworks for successful international market entry.
Supply Chain Management Warehousing and Fulfilment Technology and Tools Customer Support and After-Sales Services Scalability and Flexibility
Module 6.
What to look out for; common pitfalls & missed opportunities
Objective: Prepare participants to anticipate challenges and avoid common mistakes in global expansion.
Financial Pitfalls Regulatory and Legal Issues Cultural Missteps Operational Challenges Strategies for Risk Mitigation
Ready to Scale Your Business Globally? Register Now!
Secure your spot in the Internationalisation Masterclass, designed to equip startups and scale-ups with the skills to expand globally and grow sustainably.
Spaces are limited, so don’t miss out!
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